Media Advisory - National CSR Conference: Performance, Accountability and Engagement

    TORONTO, May 15 /CNW Telbec/ - Corporate social responsibility
initiatives are under greater scrutiny than ever before. Organizations expect
CSR activities to motivate their workforce, increase public approval and
consumer loyalty, improve financial performance, and contribute to
environmental protection.
    Creating more meaningful and effective CSR programs will be discussed at
National CSR Conference: Performance, Accountability and Engagement, hosted by
the Conference Board of Canada.

    When:    Tuesday, May 20, and Wednesday, May 21, 2008

    Who:     Gerard Kennedy, Distinguished Visiting Professor, Ted Rogers
             School of Management, Ryerson University, will discuss private
             and public sector cooperation in the practice of corporate
             social responsibility, at 8:30 a.m., Tuesday.

             William F. Greenhalgh, Chief Executive Officer, Human Resources
             Professionals Association of Ontario, will discuss HR's role in
             creating and maintaining a responsible organization,
             at 9:15 a.m., Tuesday.

             Peter Robinson, Chief Executive Officer, David Suzuki
             Foundation, will deliver the keynote presentation, New Models of
             Engagement for a Sustainable Economy, at 12:00 p.m., Tuesday.

    Where:   Toronto Marriott Eaton Center, 525 Bay St.

    For more information, visit:
http://www.conferenceboard.ca/conf/may08/csr/default.asp

    This conference is sponsored by Nexen, Telus, Canadian Business for
Social Responsibility, Imagine Canada, Research Network for Business
Sustainability, and Marriott Toronto Eaton Center.

For further information: or media accreditation, contact: Yvonne
Squires, Marketing and Communications Coordinator, (613) 526-3090, ext. 221.,
corpcomm@conferenceboard.ca; Media must register in advance.